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K-pop, you’re embarrassing me

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In high school, I had precisely one other friend who was as into K-pop as I was. Now mind you, I grew up in suburban New England and I was one of five East Asian-Americans in my graduating high school class. I lived in a little town – you know the type: the kind of place where everyone talks “cultural diversity” whilst simultaneously abiding by the Stuff White People Like stereotype. Which, you know, could mean a lot of things. But it did mean one thing for sure:

K-pop = not cool.

Okay, maybe the so-called “exoticism” of a bunch of Asian guys singing in a foreign tongue might’ve been “cool.” But post-90s wannabe boybands? Mechanized leg-flippy choreography? THIS PICTURE?!

That’s not cool.

Had it not been for my friend, I’m fairly certain that I would’ve probably stayed a “closeted” K-pop fan. The risk for embarrassment is just too great. Usually, an interest in anything reminiscent of N’sync or the Spice Girls would be spurred by nothing more than nostalgia and ‘90s child pride. And if you think about it, K-pop is just like 90s American boyband pop – just with less hairgel and more autotune and with the majority of the fangirl hype squeezed into a country 100,000 square kilometers in size.

And then there’s the produced androgyny, the obviously-scripted variety shows, the menstrual blood letters, the cult-like fan culture, and the entire concept of Kim Heechul.

We might try to justify our affinity for this seemingly insane culture by showing our friends videos mindblowingly amazing performances or hilarious variety show cuts. Or, if you’re a socially awkward nerd like me, you might ramble on aimlessly about your interests in the “socio-cultural implications” of K-pop on modern Korean society…which is legitimate, but it’s not as if Taeyang’s abs or Junsu’s duckbutt are any less legitimate, either.

Chances are, not all of us started out in K-popland automatically falling in love with everything at first sight. I remember my first dose of K-pop came in the form of DBSK’s “Mirotic” music video, to which I originally was kinda like this:

But after a few months of blooming curiosity and a gradually worsening prescription for my fangirl goggles, I was all:

But then I would take off the fangirl goggles for a minute or two and realize the relative ridiculousness of K-pop to the rest of the world. To which my heart would sink, and I’d be like this:

So here’s a question for you all: Are you guilty of being a fangirl-goggle wearer? Because let’s face it: K-pop is frigging embarrassing sometimes, and no matter how we try to justify the inanities of it, there’s no escaping the ridiculousness of 2PM’s running man dance or the entire idea of Orange Caramel. And yet we love it – cavity-inducing cotton candy and all.

Leave a comment below about your experience as a K-pop fan – what are your favorite K-pop trainwrecks that you can’t seem to tear your eyes away from, no matter how atrocious? What’s the worst bout of second-hand embarrassment you’ve ever encountered?

Or for those who don’t feel like writing a huge spiel, how about just filling in the blanks:

__________________, I love you bb, but please _________________.

Post your responses below!

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  • Daydream

    i am actually a pretty open kpop lover, was…anyway, before everything in the k music scene became lacklustre. perhaps my situation was different, since most of my friends are asian (albeit very westernised asian), i was not shy of fan-girling about DBSG/big bang/wg etc. to my friends. they did tease me about it, but it was all in good harmless fun.

    i don’t think you should be embarrassed about liking something just because the ppl around you look down upon it. Be proud and embrace it.

  • lovely

    that is so strange! This article perfectly summarizes how my kpop addiction got started! ~ right down to DBSK’s MiROTIC~ which ultimately made me fall madly in love with kpop :)

  • May

    I was a huge fan of KPOP before it got big, HAHA.
    Strangely, I was never embarrassed then, but NOW, I’m so embarrassed to be heard talking about kpop that I tell my friends I’m not interested anymore even when I’m still a raving mad fan. *___*
    D:

    • crazypuff

      Me too. I hate it when my classmates who think they are a K-Pop expert when they only know 1/4 of the real K-pop. I’m a little embarrassed to admit that I am a mad K-pop fan for a few years now.

      • babyangel5309

        Me too… some people start talking about kpop n actin like they kno everything… get me so annoyed b/c i want to correct them… i am now a senior in high school n i have been n asian pop, variety n drama fan since 8th grade… i wud correct it them but i am embarrassed to do so… my cousins already give me a hard time about it i don’t want my friends to do so too…

  • thisr

    i’am Korean, but i understand what you are saying. sometimes they do insanely embrassing things, and the fan culture is somewhat crazy.

  • Maddy

    Ugh… Orange Caramel’s new song kicks kpop embarrassment up ten notches. The whole dance and wardrobe is putting me on the edge of WTF. I’m demanding After School to come back with an Ah vibe to compensate for this ridiculous mess of a subunit.

  • Rmel0dy

    My first “k-pop experience” was Super Junior’s U music video and I gotta say: I was pretty shocked. First of all I thought Heechul was a girl because of his pretty face and long hair. :–DDD Even if I didn’t know what to think of these kind of girly (not all of them though) men, I was still some how interested in the consept.

    I’m a finnis girl and I get the feeling that not too many people in this country listen to k-pop. Few of my friends are into japanese culture as I am, but somehow i really detest japanese pop or rock offering..

    I really like the k-pop culture and I’m not ashamed of it. ((: I think it’s funny that people doesn’t care that I love the culture, they just ask me: “Do you really love men like THAT????!” That queston puts me in a good position because I actually don’t like most of the k-pop hotties (exept Rain<3) and I don't listen any of the boy groups (but I do have lots of Super Junior on my computer :DD).

    I really admire the girls!! I think Lee Hyori, 2NE1, Kara, Secret etc. are so damn powerfull and I love that energy. So yeah, I don't wear any fangirl -goggles for the boys ( I like finnish men :DD). I still love the culture and I don't think that I should be ashamed. ((: Two my closest friends are super fans for Lady Gaga (Me? I really don't get her at all…) and if that is acceptalbe in this country without any pressure, why can't I be a super fan for Ji-Eun or CL? ;))

  • Rmel0dy

    My first “k-pop experience” was Super Junior’s U music video and I gotta say: I was pretty shocked. First of all I thought Heechul was a girl because of his pretty face and long hair. :–DDD Even if I didn’t know what to think of these kind of girly (not all of them though) men, I was still some how interested in the consept.

    I’m a finnis girl and I get the feeling that not too many people in this country listen to k-pop. Few of my friends are into japanese culture as I am, but somehow i really detest japanese pop or rock offering..

    I really like the k-pop culture and I’m not ashamed of it. ((: I think it’s funny that people doesn’t care that I love the culture, they just ask me: “Do you really love men like THAT????!” That queston puts me in a good position because I actually don’t like most of the k-pop hotties (exept Rain<3) and I don't listen any of the boy groups (but I do have lots of Super Junior on my computer :DD). I really admire the girls!! I think Lee Hyori, 2NE1, Kara, Secret etc. are so damn powerfull and I love that energy. So yeah, I don't wear any fangirl -goggles for the boys ( I like finnish men :DD). I still love the culture and I don't think that I should be ashamed. ((: Two my closest friends are super fans for Lady Gaga (Me? I really don't get her at all…) and if that is acceptalbe in this country without any pressure, why can't I be a super fan for Ji-Eun or CL? ;))

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  • http://madyjune.wordpress.com madyjune

    I have been a fan of kpop since I discovered Shinhwa in 2002, but since it’s been eight years, I must admit that I do get tired of recent kpop idols.

    I don’t know if I ever really felt embarrassed about kpop. Perhaps it’s because I’m more embarrassed about our local music industry.

    Now that I think of it, there were times when my brother and coworkers used to make fun of me when I listen to or watch Korean music videos and performances. At that time, kpop wasn’t all the popular in the country and I was lucky to be able to listen/watch them since I had internet access. I tried to persuade my friends to become kpop fans, but they weren’t that interested in them. So, later on, I forget about trying to persuade them and decided to blog about them in the local language. That too was unsuccessful because I didn’t get many readers and most of them don’t bother to comment at all. Now, I just simply don’t care anymore as long as I enjoy the music.

    Now, whenever I go to my regular music stores, I see kpop albums and dvds everywhere. Most of them are bootlegged copies of videos downloaded from the internet and resold as DVDs. Since I no longer have direct access to internet, I had to resort to buying those DVDs. It really pissed me off when I find out that most of the videos are by new boybands and girlbands as if I wasn’t sick of them already. But still, I tell myself, it’s better then nothing so I still waste my money whenever a new mtv collection dvd comes out.

  • Ralph

    This is alcoholics anonymous. Each of you sitting in a ring admitting your addiction to something which wastes your time and ruins your relationships with real people, spending all your time talking to some effigy to a k-pop idol which you made out of spittle, earwax and twigs.

    I guess admitting the addiction is the first stage to getting better, eh?

    • Ralph

      Hahaha! Disregard that, I suck cocks.

      • Ralph (Really Ralph)

        But I’m not in a K-pop girl group and I don’t even know any big brand CEOs!

  • gigglegagaing

    i gotta say my korean addiction started when i was in junior high, which was 8 years ago. dang, thats a long time. it started with srirang channel. i totally still remember watching rainbow romance with everyone who’s now famous in it. they were so young, and it was just too funny to be passed by. i watched it religiously.

    then i started to watch pops in seoul, which was the beginning of the kpop fandom in my world. hahaha. my love for kpop begins with rain’s bad guy-his debut song, which i love until now. i love korean singers and kpop more than taiwanese singers as i grow older. you gotta give it up to f4 for all the taiwan madness that i had to go through on my early junior high years. hahaha. anyway, i watched arirang religiously, UNTIL i came to the US for my college years, which has provided me with the oh-so-fast internet connection. i started downloading dramas and stream movies. my love for kpop grew as i watched love letter and xman. from those variety shows, i discovered so many celebrities and other variety shows. i have to say, now that i know there are many other TALENTED singers in kpop, rain does look like a no one. seriously, take out the abs, and songs, and he’s just a no one.

    • Turnip

      My name is giggle and I’m an alcoholic. I became and alcoholic when I ….

      Different addiction, same terrible affect on their lives.

  • karen

    hmmm. first exposure to k-pop was super junior’s: U. not gonna lie, i was like “what the heck is this crap??” at first. heechul&&ryeowook were the ones that made it worse because heechul looked like a girl&ryeowook sounded like one. i put it off and a couple months later super junior-m’s: super girl was in feature videos on youtube and i watched it&&BAM!!!!, it was like kyuhyun you are a babe(; and ever since then i have expanded, studied&&learned to love k-pop and korean culture. taking time to learn and see you can see a side no matter how cheesy and weird it puts a smile on your face&&push away all the negative sides. i do not rave about k-pop, it is my secret obsession, my friends don’t know about it expect my family. people don’t see the way you do so it’s hard, especially when you see them do the craziest things which scares people or make them think they are gay or homo’s, but it’s their media culture and i LOVE it!

    of all places koreans are the MOST talented people on earth, they can sing&&dance; trained and disciplined well. they work their butts off to debut whereas western artists are all RAW talent, not saying that’s not good, but trained talent expands and k-pop labels know how to do it. a lot of people think k-pop artists have it easy, but it’s because i’m a secret raving fan i know behind the scene, behind the story.!! it shows if you compare korean artists to any other countries(:

    • Roger

      $10 says you’re single and men are scared of you.

    • what are you on

      ‘koreans are the MOST talented people on earth’? You must know nothing about music.

      • Roger

        Karen is probably from one of those countries in SE asia where they like to marry korean farmers and they all watch k-dramas on loop. Either that or something very heavy hit her on the head causing cognitive failure.

  • chippy

    I don’t wear fangirl goggles. I can separate the amazing from the bizarre, and then avoid the bizarre like the plague. And after all that, it’s still better than the garbage they produce on my side of the globe. I just say, “I like what I like.” As long as they’re talented and it doesn’t get too raunchy, who cares what language they sing in?

    When I have my brother telling me that a certain TVXQ album cover is ridiculous and then recreating said cover in pictures of his own, I feel as legitimized as “Taeyang’s abs or Junsu’s duckbutt” – NICE!

  • Lyra

    I’ve said it before and I’ll say it again. K-POP IS CRACK. You hide your addiction to it from your friends and family, but when you’re on it’ll give you the craziest high and you’ll think it’s the best thing in the world.

    • Teapot

      .. until you start sexually whoring yourself off to pay for the next fix, and get controlled by a pimp who will use and abuse you in any way it sees fit.

  • http://shineetreasure.wordpress.com cellia

    Yeah, sometimes I’m embarrassed. Like … Oh, Come on. Many K-Idols, who are BOYS, wear girl’s dresses and do some kind of girls’ dance…
    My parents and my friends know that I like K-pop (they like L-Idols as well) but they don’t know how crazy can I get…

  • Tine

    I’m a kpop-addict by heart. I love it with all its quirkiness and no matter how far out some of it may be… I can’t help but love it somehow XD
    I’m NOT embarrassed about it. In fact I show it off more often than not and so I have “created” quite a few raving kpop fans myself ^_^
    If I was embarrassed about it, I wouldn’t expect others to be willing to take a listen either. People are often more eager to look at something if you’re enthusiastic about it yourself. In my world – kpop is cool ^_^
    And yes, of cause there are haters out there, but while they waste their time hatin’ I’ll have fun fangirling ^_^ Haters gonna hate. I’m not joining. ^_~

  • anon

    I TOTALLY KNOW HOW YOU FEEL.
    K-Pop is also “weird” and “not cool” in my place, especially in my school. As much as possible, I hide my fandom to others. I have a few kpop friends in my school, but they also feel the same as me so we “kinda” limit our conversations about kpop, or like lower down our voice when we talk about kpop.

    But one of them doesn’t like to hide being a kpop fan, so she always opens up conversations about KPOP and talks very loudly. Sometimes I want to leave her alone, lol. I don’t want to answer her, I limit our conversations by talking less and changing the topic into something not kpop because… it’s really embarrassing- even if I’m a mad, wild, and avid fangirl.

    As much as possible, I don’t want to be open when it comes to Kpop. I sometimes hate myself for getting crajjjy over kpop; why I fell in love with SHINee; being a crazy noona over Dongho and being a SUJU stan. I don’t know what Nichkhun did to me for him to get into my dreams every night, and why I love TOP so much that I want to marry him. I love Chocoball, the group of Heechul and his crazy AB friends. I secretly study the girl groups’ dances, and I can say that my favorite would be SNSD’s RDR.
    I love watching kdramas too, and right now I’m in love with Hyun Bin. I’m currently having a Withdrawal Syndrome from Secret Garden which just finished airing last Sunday. And I’ve been zoning out since I finished watching ep20.

    IDEK. ;__;

  • Cari

    Try being 30 and explaining to your younger co-workers, young friends and a much younger half-sister (she turned 18 this year) how much you love k-pop. I feel like an old weirdo :-/ I did get one younger guy to listen to some songs and he admitted he really liked them. It’s so true how you get slowly sucked in… I find myself watching totally off the wall stuff that a year ago I might think was strange and now i’m like,”God I love those cute, quirky Koreans” :p I can actually watch a Korean variety show without subs and find it hilarious… I love how they talk, I don’t necessarily need to know exactly what they’re saying to get how funny something is…

    My first experience with kpop was when I looked up “foreign music” on youtube… i’ve always liked foreign music, I got into Shakira before she landed in the U.S. and still remember my love of a random Turkish song that got butchered in the english version.

    Anyway, I came across Gee from you know who and thought they were the cutest thing EVER… their facial expressions were perfect and it still has a very asian vibe to it. Although I wasn’t immediately sucked into kpop over the next few weeks I kept browsing SNSD… and then came “Nobody”. I was so hooked on this song (which was only a year or so ago that I first heard it)… that I ended up going to see them in Chicago last summer, which was a 5 hour drive there and back. I hadn’t gone to a concert in maybe 8 years?? And I thought it was one of the best concerts I had ever gone to… by the middle of last summer I also got hooked on kdramas…. cuz I kept hearing about this Boys over Flowers thing and i’m like what is the big deal with this show?? Then I found out and got even more sucked into S. Korea.

    I’m now trying to learn Korean on my own hoping someday I can become fluent… and I regularly visit a Korean grocery store and a restaurant. It would be safe to say that I wouldn’t mind becoming Korean at this point….

    • Never2muchcoffee

       Try being 42 and a Kpop fan!  Add to that the fact that I live in a small town in the middle of redneck country in Alabama!

      Around Feb of last year, my daughter sent me a link on FB for a video, saying that she’d found the Korean Back Street Boys.  It was SHINee’s Ring Ding Dong.  I watched it, and after a few minutes deliberation, decided that I kinda liked it.  The song was catchy and I really liked their dancing.  Not long after that, my cousin’s wife and her daughter made me watch this video they’d found.  I sat there, speechless for several minutes afterwards, not sure if I should find it hilarious, or if I should be filled with scorn at these posers.

      It was GD & TOP’s Knock Out MV.

      However, a few days later I found myself watching it again.  And again.  And again.  And then downloading the song to my iPod.  And then came days and days where I looked up info on this group called “Big Bang”, watched more MVs, and downloaded more songs.

      And the rest is history.

  • Cari

    Oh… and I feel very lucky that I have a boyfriend that is very open to other cultures/music (granted he’s filipino and they tend to be like that in general). He’s not only been supportive of my kpop love but he gets into a lot of it too… he does prefer Taeyang though and I think he likes Kahi’s first solo song.

  • Yami

    I am both a major Kpop and anime fan. Both are pretty similar when it comes to being a fan.

    Being a fan means you suck it up when something embarrassing happens, laugh, and love it anyway. I remember when my World Geo. teacher showed us a picture of Rain (with his fake lashes) when we were studying South Korea. I was embarrassed because I had just said before that I was a kpop fan. But I got over it. I also danced to “Lucifer” in class when she showed us the music video.

    I’m pretty shy, but since anime and kpop have embarrassing things in them, I’ve become a bit more outgoing. Kpop (and anime) has taught me to stop thinking about what others think and just like what I like. :)

  • Anonymous

    I don’t find any of this embarrassing at all. I find it more embarrassing seeing Rihanna and Britney Spears twirling around a stripper pole on stage because it’s deemed ‘cool’. 

  • sophie0364

    I’m just flat-out laughing here!  This article is over a year old and is still generating comments?!  K-Pop IS Crack.  I’m a total K-Pop enthusiast and proud (and loud) about it – my only problem is, nobody wants to hear it!
    Love the genre, the pretty-boy idols, the shallow, hypnotic music, the stunning display of abs and weird costumes (feathers, furs and shiny pleather, anyone?).
    My most embarrassing K-Pop Moment?  Showing K-Pop to my dismissive son who made the sweeping statement of “Mom! That’s GAY!”, earning himself my 10 minute lecture of the wrong of that statement while showing him all the great YouTube MV’s and what pops up?  SuJu, dressed as girls while prancing around to a SNSD song.  **sigh**  Kid just walked away with a smirk.
    But, I do love K-Pop!  Just can’t defend it…

  • Sooyoungster

    Funnily enough, falling in love with kpop has helped me loosen up about things. Idols’ examples show that it’s ok to be weird to laugh at yourself. Think Hyoyeon, Sooyoung, TOP, Bom and Dara. That’s why I don’t worry about others’ opinions of kpop.

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  • http://twitter.com/sakura_ryuu2988 Shimona

    TOP , I love you bb, but please, just stand still, the moment u start dancing I ROFL…..

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  • Strebymoon

    Im a closeted fan for precisely this. Its totally embarrassing to admit that you love it when ‘Taemin looks at the fancam’ 

  • guest

    gd , i love you bb, but please stop dressing and walking like a gay ass man, and doing the stupid peace sign/ cute face.  

  • http://twitter.com/joAnnwashere JoAnn // Annie ♡

    LOL Patricia <3 Seoulbeats articles usually come off to me as dripping with sarcasm but this felt light and humorous without being offensive. ^^

  • http://www.facebook.com/people/Keturah-Russell/669646253 Keturah Russell

    I agree with all that you say, BUT I don’t agree…? lolwut. I mean I agree but I don’t think it applies to me, I’ve always been able to get away with weirdness for various reasons. When I went into teenagerhood I went all emo cos I thought I was being original and getting some of my identity back, even though I was clearly just following a new set of rules. (while I’m at it, although K-fandom has it’s own rules, I truly believe that for overseas fans at least, there is a lot of freedom for speculation and discussion, otherwise how would we be here, chatting about this right?) I got into J-pop and J-dramas before K-pop and it took a LONG time for me to bridge over, I just thought Korea was ‘too…too…’…that old ‘unfamiliar’, perhaps? ‘Other’? Probs because of extremely limited exposure we have here (England, pop culture) to anything from Asia that’s not from a takeaway (China) or super super cutesy toys (Japan). I guess I thought K-pop would be too niche..like a club where you have to be Korean or at the very least Asian or part Asian. 

    Umm…my point waaaassss (LOL) I agree, at first I was close minded but I consider that MY fault NOT K-pop, which for the most part kinda does what it’s doing without really thinking (unless we’re talking foreign debuts…) so I guess it just…sucked me right in.   >.< I blame SHINee…they sealed the deal for me (IT WAS THE MULTICOLOURED SKINNY JEANS! and jonghyun's hair in ring ding dong…<3). It's actually got to the point where I find Heechul dressed as Heesica less embarrassing and accepting than Taeyang…just in general. Don't get me wrong, I absolutely love him long time, but…he's so…monochrome…it's almost like he's too fashionable, like seeing someone with swagger wearing designer clothes really creeps me out but G.D wearing a kilt and feather BoA is just like *nods head*. I find my interest in K just as awkward or embarrassing as my interest in Bollywood, which IS embarrassing, but like Bollywood or Disney or Poetry read aloud K-POP is a part of me and it's something I like so I don't mind if other people don't like it. I'm not sure if I explained myself very well cos I don't wanna come across naive or black and white about anything. We are a group of people that like a particular type of pop music, how can anyone argue with it? To be honest, I'm old enough not to have to deal with school kids but I've found that people are more intrigued than judgemental, they look at you, decide you're a credible source and they understand your enthusiasm, I've never had anyone say something like 'that is literally INSANE that you like music in a different language' *ahem opera* Peace!

  • Anonymous

    Heechul, I love you bb, but please kiss other guys on the mouth more often.
    Wait… was that not how we were supposed to do it? :P
    But really. There’s almost nothing about Kpop that gives me secondhand embarrassment. I love every little bit of it, no matter how stupid or ridiculous.

  • moua23

    Lol, this is funny. There are certain KPop artists that I’m not ashame of watching it in public and there are a few that I am. BIGBANG, Taeyang, 2NE1, and 2PM MV, i’m not ashame to watch in public or listen too, but SNSD, Shinee, SuJu, Orange Cramel, I would never watch in public or listen! I find it embarassing? Because i’m a hard core American music listener and like everyone said it isn’t exactly cool in HS. Lol!

  • Anonymous

    I only watch Suju varieties (and thanks to that, I’ve come to enjoy other celebrities too (not idols)) and  and tbh I don’t remember feeling particularly embarrassed. I understand it’s not smth that would appeal to those around me, but I’m willing to explain the cultural differences. They may not understand why I like SS2′ Gee, and I respect their opinion as long as they respect mine and accept that we have different tastes. 

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  • http://twitter.com/lillian23910 Sharon

    I dont know what it is about kpop, but I have always been a fan of people with great voices like Chistina Aguleria, Celine Dion, Celtic women, etc. Can someone explain to me why I fangirl over Heechul when it’s turn to sing?

    I have always loved music but I have never cared about following artists, yet I made a twitter account to follow jaejoong even though I dont understand his posts! Anywaz I have accepted that I am a fangirl and im crazy over my biases. My reasoning goes out the door. Am I embarrassed about kpop? No, but I wish the people around me would have a more open mind. Kpop has actually helped me to be more open minded and has always pushed my boundaries. It also helped me figure out that I like pretty guys. Gotta say, I thought I had strange tates in men. I like manly guys too, but I adore flower boys. Plus the manly guys I like kinda have a more feminine personality, and I learned that’s not wierd. Everyone has their own tastes.