Yesung Embodies Innocence with “Pink Magic”
Yesung of Super Junior is back with an MV for the lead single of his third mini…
Red Velvet’s “Zimzalabim” is a Confusing Rollercoaster Ride
As their fifth anniversary approaches, Red Velvet has made their usual "red" summer …
“True Colours” Brings Out Yunho’s Musicality
TVXQ's Yunho is known for, amongst other things, constantly challenging himself…
Week in Review, 6/17 to 6/23
Welcome to another edition of SB Week in Review! Here’s all the news you might have…
Side B: The Confidence of Gugudan
It’s hard to believe that it’s been three years since Gugudan debuted with “Won…
Role Model or Disgrace? The Stakes of Founder Branding for Entertainment Companies
When discussing entertainment companies in South Korea, the top three companies…
Stray Kids’ “Side Effects” Takes Bold Risks
“My head hurts,” is a phrase that sums up my experience with Stray Kids’ latest tit…
The SB Mixtape 06/20/2019: Let’s Rock
I've been drawn to loud songs in the past few months. Loud electronica, loud EDM, h…
Produce X 101 Ep. 6-7: Trainee Personalities Take Center Stage
With the first round of eliminations over and with votes re-set, Episode 6 bega…
Prison Life of Fools: More Than Just a Mafia Game
As a K-pop fan, one should be no stranger to the mafia game – idols are well-kn…