BT21: A Stroke of Marketing Genius?
The past few weeks have seen a hive of activity from BTS’s BT21 brand. Launched in October 2017, BT21 is a collaboration with South Korea’s Line F…
The past few weeks have seen a hive of activity from BTS’s BT21 brand. Launched in October 2017, BT21 is a collaboration with South Korea’s Line F…
Fairly recently, BTS has been enshrouded in controversy due to the seemingly misogynistic messages they have expressed in their song lyrics and tweets.…
In the K-pop industry, we typically see artists in several categories. In terms of music production, we split them into artists that write their own mu…
Over two years after the controversy, B-Free suddenly decided to tweet an apology for his rude comments directed toward BTS. Instead of allowing for th…
Audiences who have come across Rap Monster before are likely aware of his preoccupation with being "real." Maintaining authenticity in an assembly-line…
We've talked a lot about everything crazy that happened in 2014, but it's time to move on from the drama and start looking forward. Every year, we spec…
About a week ago, BTS released teasers for their photobook and set the internet on fire, and not in a good way. It took little time for fans to realize…
Power-vocal duo Homme have returned after three years of hiatus. During that time Lee Hyun (originally of 8eight) completed his compulsory military ser…
The group that won many nods for rookie of the year for 2013, BTS are back with their mini-album Skool Luv Affair. The mini-album comprises of ten trac…
It's the most wonderful time of year and whether you celebrate Christmas, Hanukkah, Kwanzaa, or nothing at all--here's wishing you a safe and wonderful…