Welcome back to another instalment of For Your Viewing Pleasure, where we take time out of the week to curate a set of photos from the K-pop landscape.
Certain aesthetics and photo styles make their biggest impacts during specific seasons. Like how having an ice pop after swimming in the pool on a ridiculous hot day hits just right. The same goes for the photos below: there’s a freshness that hits the perfect spot. ADOR’s new girl group, NewJeans, translates summertime as memories and bring the Y2K aesthetic into full force. Hanni plays the ukulele and dons strawberry pants, a picture of freshteen. Yena also draws on the Y2K trend for the photo concepts of her upcoming mini album Smartphone. Although she relaxes in a tub full of water, her bow, headphones, and the heart stickers smattered across her face remain unbothered. Peruse these photos for a burst of freshness to beat the summer heat.
Images via HighUp Entertainment, Yuehua Entertainment, ADOR, Bridge, Cine21.com, History, Harper’s Bazaar, Elle, Marie Claire, Allure.