Idols/Music
04122011_seoulbeats_ukiss

DongHo is Crazy

9
Written by On April 12, 2011

Well, at least in U-KISS‘s new MV, he is.

U-KISS has recently released their 5th mini-album, Bran New Kiss, (Would it have killed them to add a ‘d’?) and they’re promoting the single ’0330′. (0330 is in reference to 3:30 AM as well as March 30th, the album release date.)

Check out the mv!

The video is pretty, and the boys look nice (except for that shimmery eye makeup on Eli…). Dong-ho is definitely one of the (if not the) most popular U-KISS members in Korea, and they’re totally capitalizing on that in this mv. While the story is never really clarified, I like the sound of the song, not counting the wonky English lyrics. (C’mon, Kevin, Eli – don’t you have any say in the lyrics?)

I’m torn between: a. embracing this new U-KISS (with new members AJ and Hoon), because I’m a fan of U-KISS, anyway and, b. rejecting the new U-KISS because of how abominably the company treated Ki-bum.  Although Kevin has been and probably will remain my favorite member (cute + good English = attractive), in the past several months, Ki-bum has become a very important member to me, and I wish he hadn’t been fired (All the best in your new endeavors, Ki-bum!!).

What are your thoughts on the MV? On the ‘Bran New’ U-KISS?

(daum, LOENENT)

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  • Sandy Claws

    I actually think this might be my favorite UKISS song so far. I just have one question, though. What exactly IS his “r square pi”?

    • dalki

      the area of a circle….

  • Kyana

    It’s a cute MV and i kinda like the song too it’s fresh and simple.

  • Nita

    I think the real meaning behind the mv is that idols are lonely and in desperate need of girlfriends.

    Other than that I really like this song, which ind of bugs me, ’cause I really liked KiBum and Xander. Oh well, change might be for the better…

  • JW

    Sorry to say this but U-kiss with the two new members look so much better just apparence-wise. I love Xander and Ki-bum but somehow the group was more goofy when they were around and I don’t think that’s what they want.
    The MV is actually pretty cute….and by the way, since when did u-kiss englrish make sense in any of their MVs anyways?

    • tan

      True, I couldn’t take U-Kiss as a musical group seriously until now. They had way too many cute but vocally useless members. It’s the reason why there’s only 1 Taemin in Shinee, more than that would be overkill even though he’s like the most popular member

      • Nita

        I really don’t think Taemin is the only cute, useless member in SHINee. Minho can’t sing, and he really can’t rap either (not that any of the so-called rappers in most idol-bands can). His looks is what he has going for him.

  • Lisajohn

    I like U-kiss you guys are very good

  • Blossemcup4

    I had already known a little about U-Kiss before this song, after hearing it I absolutely fell in love with them. I got to know them as people through their old shows with Kibum and Alexander, but I don’t necessarily miss them. I think I remember hearing that the video is about a guy who’s girlfriend dies but he can’t get over her and his friends try to help him get through it. But in the end he dies and they reunite. I just can’t get enough of this song; I like trying to sing along with everyone’s raps.